April 20, 2010
Portland, Maine — September 25, 2007 — Eventective (www.eventective.com),
the web's most comprehensive resource for finding meeting and event space and
related services, has generated over 1 million leads for hospitality industry venues
and vendors relating to meetings and events during the first half of 2007.
Based upon the activity, which represents a dramatic 400% surge in referrals over
2006, Eventective is expected to generate a total of 2.2 million leads for suppliers
of professional, business, or personal meetings and events during all of 2007.
Each day, more than 25,000 visitors access Eventective seeking specific information
to plan a meeting or event — ranging from new locations and perfect venues
to caterers and disc jockeys. Leads are generated in the form of email inquiries
sent directly to venues and vendors from Eventective by its users, as well as requests
for supplier contact information and click-throughs to supplier websites.
Of the direct email leads generated on Eventective, more than 2 million room nights
were requested by planners — conservatively valued at more than $400 million,
said Steve Robertson, General Manager at Eventective.
The total estimated value of all 1 million leads, including direct emails, information
requests, and click-throughs generated by Eventective from January to August 2007,
represents some $2 billion in group bookings.
By providing courtesy listings to venues and vendors, Eventective is expanding the
business opportunities for locations nationwide as professional and recreational
planners turn to Eventective to search out and contact new and unique locations.
"Eventective is providing a win-win situation for everyone involved, as the planner
can research a new location and easily find venues in that area, and the venue gains
new business from event planners that would not typically search out the area,"
Eventective offers planners fingertip access to more than 45,000 vendors, 325,000
event spaces, and 97,000 facilities. By simply logging in and conducting a search,
any planner can find contact information for a venue or vendor in any city or state
in the United States.
For more information on Eventective, visit www.eventective.com or call 207-253-1653.
Eventective (http://www.eventective.com), headquartered in Portland, Maine, is the
Web's most comprehensive meeting and event space search engine. With more than 25,000
visitors a day, Eventective is also one of the most popular venue search resources
on the Internet.
For professional event planners, business meeting organizers, and individuals planning
weddings and parties, the portal's listings feature 350,000 event spaces, 100,000
facilities, and 45,000 related service providers throughout the U.S. and include
traditional hotel and restaurant-based properties as well as niche and special-interest
facilities that are often not presented elsewhere.
For venues, Eventective delivers qualified leads to assist hospitality and restaurant
facilities to better market their available resources and compete in the growing
$300 billion U.S. meeting and event industry.
# # #
Note to Editors: Images for publication available at: http://www.flickr.com/gp/10956940@N08/437t85
Traci Freed, 207-253-1653 x185, email@example.com