Eventective Focus - May 2012

Eventective Focus - May 2012

Posted by admin, on 5/7/2012, in category Eventective Focus
Eventective Focus

Issue #22 - May, 2012

Tips to Increase Revenue

Update Your Listing

Providers with attractive listings on Eventective get more inquiries and subsequently much more business.  Good first impressions are a must.

The successful advertisers on Eventective have pricing information, photos, contact information and recommendations.  

The Price is Right

Posting a few price points for your services – entry level, most common, premium offer – gives visitors an idea of whether you fit in their budget.  Put up packages today, they work! 

You’ll find that getting the “How much?” question out of the way right away will save you time and money.  The inquiries you receive will be a better fit and will be a much easier sale. 

If you have packages use Eventective’s Book Now feature to close business and process a deposit immediately.  Don’t let business slip away.

Always Respond Promptly

Answer referrals (free direct inquiries) from event planners promptly.  If you have ever been frustrated by a non-responsive planner, imagine how they feel about a non-responsive business. 

Your Referrals are specific to your business.  Please don’t leave business on the table.  Learn how to access your Referrals.

What's New

And the Winner is Pricing!

Eventective polled over 3000 planners and asked "What information is most useful to you as you plan your events?"  Almost 70% of respondents want to see package pricing information followed by photos and details, contact information and reviews.

Put up packages today and give the people what they want!

Over 30,000 Pay-Per-Clicks In Just 7 Weeks

In 7 weeks since its introduction, over 650 providers (venues and vendors) have signed up for Pay-Per-Click (EventClicks) advertising and have received over 30,000 clicks.  They now have prominently displayed ads, significantly increasing their exposure on Eventective and attracting more business. The comments we’re receiving on this new program says we’ve hit it out of the park.

The Answers to All Your Questions

We recently updated our FAQ page to make it easier to find answers to commonly asked questions.  Questions are grouped into categories addressing advertising options, listing maintenance, package pricing, leads and listing performance.

If you have questions, we have answers.


Eventective 101

Tune in on You Tube

Check out the Eventective You Tube channel for webinars explaining how to market your business on Eventective and other helpful-tips videos.

Sales & Marketing Corner 

Increase Revenue Significantly:
Sign-up for Pay-Per-Click No Cost Trial

It will cost you nothing to try Eventective’s new Pay-Per-Click advertising feature, EventClicks.  It’s much like Google Adwords except it is fixed price per unique daily visitor — just 10 Cents (10¢).

Here’s How it Works

  • Sign up for EventClicks
  • Eventective displays your Featured Partner listing prominently in any cities you choose in your area.
  • Establish a Daily Budget Amount – the most you would spend on any given day.  You can easily change this at any time.
  • The first 100 visitors to your listing are completely free.  After that, each unique daily visitor costs only 10 cents!

Still wondering if Pay-Per-Click advertising is worth the effort?  Read this article explaining how to budget for Pay-Per-Click advertising. 

Product Tips

Save Time on Leads:
Set It and Forget It

Access Lead Preferences from your My Eventective page, just click the Setting link under the Pay-Per-Lead column.

Is your venue limited in capacity?  Set your Maximum Capacity and only receive requests for events you can accommodate.  Maximum capacity will be displayed on our browse pages to allow users to determine at a glance if your location is going to meet their event size.

As a vendor, you can define how far you are willing to travel for an event by setting your lead radius.  You can filter out specific event types you do not service, or budgets that do not meet your price point.

Stop wasting time and set your Lead Preferences

Read more about Lead Preferences

Contact Us

Have a Question?

Contact our Client Service Team with your questions.

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